Beyond well-known e-commerce marketplace brands like eBay, Etsy, Amazon, Airbnb, Uber or GrubHub, we saw marketplace models disrupting just about every traditional industry. They are selling everything from diapers to second-hand furniture. So is it safe to assume that this is the right time to start an online marketplace?
The prevalent ideas of social media marketing are slowly dwindling because users appreciate visuals more than words, the reason why Instagram is the best marketing platform today.
Every now and then marketplace has a new entry besides the existing stalwarts. How can you survive in such crowded and competitive playground? Be the leader of your herd with this blog.
E-commerce is changing. So does the marketplace. Amid the new entrants and evolving marketing trends, how will you connect with your buyers and how will you decide your customers? Insights are packed in this blog.
Return policy is a pain for merchants but a reason of smile for buyers. Is there any way to strike a balance? Read to know more.
Consumer insight is the most important data to optimize your e-commerce for holistic understanding of the market and audience. This blog will help to know the WHY and HOW of it.
Business intelligence and how we understand what we need to deliver has come a long way since the early days of ecommerce. Gone are the days when predicting customer behavior was all about taking random stabs in the dark, trying to figure out the next trend. What we had back then can only be described [...]
Millennials are hailed as the decider of today's market success. How much effective they are for your marketplace? And, what are the secret spells to woo them? Get all the tricks and tools here...