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WCMp Admin

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So far WCMp Admin has created 31 blog entries.

Web Stores Vs. Marketplaces Part – II

By | December 29th, 2015|blog, E-commerce & Web Stores, FAQ LEVEL 1, Sales & Marketing Ideas|

In the previous article we talked about how some factors such as development and deployment timelines, budget and competition affect both standalone web stores and multi vendor marketplaces. We saw that although web stores offer an unparallel degree of control over how you manage your ecommerce business, it fails to provide you the ease of [...]

Why Your Marketplace Needs to Appeal to Millennials

By | December 26th, 2015|blog, E-commerce & Web Stores, Marketplace Ideas, Sales & Marketing Ideas, Strategy, WooCommerce Marketplaces|

Now we have read enough trade articles, news reports and marketing blogs to know that millennials are THE market segment that any B2C venture should be targeting right now. I have to agree with each and every one of them too. The numbers say it all. They are larger than the Baby Boomer generation – [...]

Building a Better Marketplace Experience

By | December 21st, 2015|blog, Data Analysis, E-commerce & Web Stores, FAQ LEVEL 1, Strategy, WooCommerce Marketplaces|

According to a report by Internetretailer.com, online marketplaces are set to grow at a rate of 25% worldwide in 2015. Consumer seems to be increasingly migrating towards online marketplaces and as far as the current trends are concerned 38% of online shoppers in the US began their product searches on Amazon compared to 11% through [...]

Niche Marketplaces – What Makes Them Viable?

By | December 16th, 2015|blog, Data Analysis, E-commerce & Web Stores, Sales & Marketing Ideas, Strategy, WooCommerce Marketplaces|

Amazon may rule the roost when it comes to online marketplaces and with net revenue of $25.36 billion in the last quarter alone, there is little evidence to dispute that fact. However, Amazon and similar marketplaces such as Ebay and Alibaba rake in big business because they cast a wide net. Such horizontal marketplaces cater [...]

How Return Policies Affect Marketplaces

By | December 16th, 2015|blog, E-commerce & Web Stores, Logistics & Shipping, Return Policy, Shipping, Strategy, WooCommerce Marketplaces|

If you have been in the eCommerce business for some time now, you are certainly aware how crucial it is to close the deal with your customers. While online shopping is hugely convenient, it denies shoppers the touch-and-feel experience and hence, abandonment of purchase takes place at different stages. However, you may not be aware [...]

5 Reasons Why You Should Opt for a Marketplace Model

By | December 14th, 2015|blog, Data Analysis, E-commerce & Web Stores, Strategy, WooCommerce Marketplaces|

Why marketplaces? You may ask. Let me answer the question with an example, when Martin Cooper made the first cellphone call in the early 1980s, it started a revolution in telephonic communication. Forty years later, It has reached a point where today you cannot imagine a world without cellphones. Cell Phones today are a necessity [...]

Shopping Cart Abandonment: Reversing the Bleed

By | December 12th, 2015|blog, E-commerce & Web Stores, Marketplace Ideas, WooCommerce Marketplaces|

Setting up an online marketplace requires considerable time and effort and anyone in the ecommerce business already knows that. With the commendable surge in online shopping and popularity of marketplaces, everything looks so lucrative. However, the process of converting your marketplace visitors to actual customers has its share of obstacles. And one major glitch in [...]